Which C.E.O. should you turn to in a crisis? Business Traveller finds out

In an increasingly tech-driven business environment, it can be hard to know where to turn for leadership advice. But a Business Traveller Survey found that Michael Dell, founder of Dell, is considered the top CEO to “turn to” in a crisis.

The Business Traveller Market Research Survey found that 54% of the company’s respondents said they would turn to Michael Dell in such a crisis situation. Gordon Ramsay (46%), Virgin boss Richard Branson (42%) and Bill Gates (42%) follow Michael Dell on the list.

So, who is the other C.E.O. Other C.E.O.s turn to for advice?

Please let us know which other C.E.O.s you would turn to in a crisis situation in the comments.

For a single crisis, check out our recommendations for the top boards to get support from. There is also the chance to get a ‘Republik’ expert to help you plan an ‘Alternative C.E.O. According to research conducted on anonymous, cross-sectional phone calls of 2,368 U.S. adults, you can find out the questions you should have included, what questions they responded to, what questions were asked, and therefore what they should have asked.

Marketers at Boost10 surveyed more than 100 of its clients via a 2-stage, anonymous, mobile study. The study looks into the ways digital marketers are using marketing in every aspect of their day-to-day lives. This information is shared to Boost10 and helps them uncover trends that can help marketers.

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